Quickstart Your New Community: A Webinar for Aspiring Community Builders
Building a thriving online community takes more than just a great idea. That pre-launch excitement is fantastic, but to turn it into reality, you need strategies. That's why we hosted our "Quickstart Your New Community" webinar with Aaron Weiss.
Actionable Insights to Implement Today
Mastering the Engagement Pyramid
Most members tend to be lurkers (90%), passively consuming content. Your mission? To nudge them towards contribution (the magic 9%). By creating a welcoming environment, reaching out personally, and providing opportunities to participate, you cultivate a community of engaged members. Also, spotlight your community's champions – the 1% who drive content. It's important to nurture them, as they are the heart and soul of your community. By following Aaron's tips, you create a thriving community with a healthy mix of lurkers, contributors, and superstars.
The First Posts Matter!
Aaron emphasizes the power of strategic content seeding. Before launch, ignite excitement with thought-provoking questions and engaging initial posts. This sets the tone for your community and positions you as a valuable resource. But content alone won't win the game. Consistency is key! Regularly create fresh content that resonates with your audience. By consistently delivering value, you keep your community buzzing.
Formula for Launching and Reviving Communities
Whether you're starting from scratch or reigniting a dormant community, understanding the "why" is crucial. Aaron suggests digging deep to uncover what caused the slowdown (if any) and using that knowledge to craft a winning strategy. He also highlights the power of summaries – keeping everyone in the loop about what's happening fuels engagement and reminds members why they joined in the first place.
Access the Complete Webinar Replay
Building a thriving online community takes more than just a great idea. That pre-launch excitement is fantastic, but to turn it into reality, you need strategies. That's why we hosted our "Quickstart Your New Community" webinar with Aaron Weiss.
Actionable Insights to Implement Today
Mastering the Engagement Pyramid
Most members tend to be lurkers (90%), passively consuming content. Your mission? To nudge them towards contribution (the magic 9%). By creating a welcoming environment, reaching out personally, and providing opportunities to participate, you cultivate a community of engaged members. Also, spotlight your community's champions – the 1% who drive content. It's important to nurture them, as they are the heart and soul of your community. By following Aaron's tips, you create a thriving community with a healthy mix of lurkers, contributors, and superstars.
The First Posts Matter!
Aaron emphasizes the power of strategic content seeding. Before launch, ignite excitement with thought-provoking questions and engaging initial posts. This sets the tone for your community and positions you as a valuable resource. But content alone won't win the game. Consistency is key! Regularly create fresh content that resonates with your audience. By consistently delivering value, you keep your community buzzing.
Formula for Launching and Reviving Communities
Whether you're starting from scratch or reigniting a dormant community, understanding the "why" is crucial. Aaron suggests digging deep to uncover what caused the slowdown (if any) and using that knowledge to craft a winning strategy. He also highlights the power of summaries – keeping everyone in the loop about what's happening fuels engagement and reminds members why they joined in the first place.
Upcoming events
Community, AI and the Most Valuable Skill Left in Tech with Derek Andersen
As AI reshapes tech, human connection becomes the scarcest skill. Derek Andersen reveals why community professionals are the new unicorns at CMX Summit 2026.
Metrics, Measurement & Community-Led Growth with Anuj Adhiya & Josh Zerkel
Your community metrics are broken — and AI is hiding it. Anuj Adhiya shares a framework to measure real member value, not bot-inflated engagement.
Hot Takes: Friction, Advocacy & Trust with Santiago Espinosa, Gabrielle Herrera & Vero Heino
Three provocative takes: why friction builds belonging, why advocacy is earned media, and why your community is a trust engine — not an engagement tool.
Career, Growth & the Renaissance Mind with Guilda Hilaire, Suzanne Shaw & Avital Knoller
Community managers are strategists, signal translators, and career architects. Three speakers make the case for what the role is really worth — and how to prove it.
CMX x Blomma: Growth, Career & Community in SF
Join us for an intimate evening in SF bringing together a small group of community pros for networking, an honest fireside conversation, and real hands-on time with tools to help you advance your career and your practice.
Loop 2026: The Global Community Summit
For the first time ever, the global community industry is coming together in one continuous, 24-hour virtual experience. Loop is a full-day orbit around the world, starting where we finish and circling through every region, time zone, and voice that makes this industry thrive. Hosted by CMX, Led by Community, and The Community Collective, this summit is more than an event—it’s a global relay of ideas, connection, and inspiration.
CMX Summit 2027
The community industry's flagship event is coming back. CMX Summit brings together the world's leading community professionals for two days of honest conversation, tactical depth, and the kind of connections that actually stick.
