HackerOne has built one of the largest and most diverse global communities, excelling in leveraging gamification to keep its members active and proud. Their community of hackers thrives on sharing achievements, competing on leaderboards, and earning rewards that demonstrate their skills and dedication. At this event, we discussed how these strategies can be applied to your own community.

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In case you missed anything, here’s the full recording of the session, along with some key takeaways that we’re sure you’ll want to put into action right away.

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Actionable Insights…

🏅 Micro-Achievements with Gamification:

Implement milestone programs and low-cost rewards, like badges and leaderboards, to boost engagement and recognize community contributions. Even digital rewards can motivate members by offering visible acknowledgment of their achievements​.

🫶 Belonging Through Identity-Based Rewards:

Personalizing rewards based on member identities, such as country-based badges, fosters a stronger sense of inclusion and pride within the community. Celebrating individual uniqueness encourages deeper connections and greater participation​.

🎉 Transparency and Public Recognition:

Publicly sharing achievements through leaderboards or community callouts builds motivation and healthy competition. Visible acknowledgment of member contributions strengthens accountability and a shared sense of purpose​.